Alghanim Industries announced plans to expand the Wendy’s brand into the Kingdom of Saudi Arabia, with the opening of the first restaurant scheduled in spring 2017. Alghanim Industries acquired the rights to develop Wendy’s restaurants across the Middle East North Africa (MENA) region in 2015. Since that time, Wendy’s in the United Arab Emirates (UAE) has undergone major strategic shifts, resulting in improved operations, customer service and product offerings, with plans to launch flagship restaurants soon.
Commenting on the expansion in KSA, Chief Executive Officer of Alghanim Industries, Omar Kutayba Alghanim, said: “We are honored to team with Wendy’s to expand this global franchise into the provinces of Saudi Arabia, and we look forward to opening the first restaurant in the spring of 2017. This is an important move for Wendy’s, one of the most recognized and respected brands in the world. It is also a watershed moment for Alghanim Industries, which was founded more than a century ago on a simple but enduring notion: quality matters. With this move, Alghanim continues to build on that tradition in the MENA and Saudi Arabia.”
This article was published on Jun 21, 2016